A Parent's Uphill Battle: Confronting the Tide of Ultra-Processed Foods Worldwide

T menace of ultra-processed foods (UPFs) is a worldwide phenomenon. While their intake is particularly high in the west, constituting over 50% the usual nourishment in nations like Britain and America, for example, UPFs are taking the place of natural ingredients in diets on every continent.

This month, a comprehensive global study on the health threats of UPFs was published. It alerted that such foods are exposing millions of people to persistent health issues, and urged urgent action. Previously in the year, an international child welfare organization revealed that an increased count of kids around the world were obese than underweight for the first time, as processed edibles floods diets, with the most dramatic increases in low- and middle-income countries.

A leading public health expert, professor of public health nutrition at the University of São Paulo, and one of the review's authors, says that businesses motivated by financial gain, not personal decisions, are driving the shift in eating patterns.

For parents, it can appear that the complete dietary environment is undermining them. “On occasion it feels like we have absolutely no power over what we are serving on our child's dish,” says one mother from South Asia. We interviewed her and four other parents from across the globe on the increasing difficulties and annoyances of ensuring a nutritious food regimen in the age of UPFs.

Nepal: ‘She Craves Cookies, Chocolate and Juice’

Nurturing a child in this South Asian country today often feels like fighting a losing battle, especially when it comes to food. I make food at home as much as I can, but the second my daughter steps outside, she is bombarded with vibrantly wrapped snacks and sugar-laden liquids. She continually yearns for cookies, chocolates and bottled fruit beverages – products intensively promoted to children. One solitary pizza commercial on TV is sufficient for her to ask, “Can we have pizza today?”

Even the educational setting encourages unhealthy habits. Her canteen serves sweetened fruit juice every Tuesday, which she eagerly awaits. She is given a six-piece biscuit pack from a friend on the school bus and chocolates on birthdays, and encounters a snack bar right outside her school gate.

Some days it feels like the complete dietary landscape is opposing parents who are merely attempting to raise healthy children.

As someone associated with the a national health coalition and spearheading a project called Advocating for Better School Diets, I grasp this issue profoundly. Yet even with my expertise, keeping my school-age girl healthy is extremely challenging.

These repeated exposures at school, in transit and online make it next to unattainable for parents to curb ultra-processed foods. It is not just about the selections of the young; it is about a nutritional framework that encourages and advocates for unhealthy eating.

And the data reflects exactly what households such as my own are facing. A demographic health study found that a significant majority of children between six and 23 months ate poor dietary items, and a substantial portion were already drinking sugary drinks.

These statistics resonate with what I see every day. Research conducted in the district where I live reported that a notable percentage of schoolchildren were overweight and 7.1% were clinically overweight, figures strongly correlated with the increase in unhealthy snacking and less active lifestyles. Another study showed that many Nepali children eat sugary treats or salty packaged items on a regular basis, and this regular consumption is linked to high levels of oral health problems.

Nepal urgently needs stronger policies, improved educational settings and stricter marketing regulations. Until then, families will continue engaging in an ongoing struggle against unhealthy snacks – one biscuit packet at a time.

St Vincent and the Grenadines: ‘Greasy, Salty, Sugary Fast Food is the Preference’

My circumstances is a bit unique as I was had to evacuate from an island in our chain of islands that was destroyed by a major hurricane last year. But it is also part of the bleak situation that is facing parents in a region that is enduring the most severe impacts of climate change.

“Conditions definitely deteriorates if a storm or volcanic eruption wipes out most of your crops.”

Prior to the storm, as a food nutrition and health teacher, I was extremely troubled about the rising expansion of convenience food outlets. Today, even community markets are complicit in the transformation of a country once defined by a diet of nutritious home-produced fruits and vegetables, to one where fatty, briny, candied fast food, packed with artificial ingredients, is the choice.

But the condition definitely deteriorates if a natural disaster or mountain activity destroys most of your produce. Nutritious whole foods becomes hard to find and prohibitively costly, so it is incredibly challenging to get your kids to eat right.

Despite having a steady job I flinch at food prices now and have often opted for picking one of items such as peas and beans and meat and eggs when feeding my four children. Offering reduced portions or reduced helpings have also become part of the post-disaster coping strategies.

Also it is rather simple when you are juggling a demanding job with parenting, and rushing around in the morning, to just give the children a couple of coins to buy snacks at school. Unfortunately, most campus food stalls only offer manufactured munchies and sweet fizzy drinks. The outcome of these hurdles, I fear, is an rise in the already alarming levels of chronic conditions such as adult-onset diabetes and cardiovascular strain.

Kampala's Landscape: A Fast-Food Dominated Environment

The symbol of a major fried chicken chain towers conspicuously at the entrance of a shopping center in a urban area, daring you to pass by without stopping at the drive-through.

Many of the kids and caregivers visiting the mall have never gone beyond the borders of this East African nation. They certainly don’t know about the historical economic crisis that led the founder to start one of the first worldwide restaurant networks. All they know is that the three letters represent all things sophisticated.

Throughout commercial complexes and all local bazaars, there is fast food for every pocket. As one of the costlier choices, the fried chicken chain is considered a luxury. It is the place city residents go to mark birthdays and baptisms. It is the children’s prize when they get a favorable grades. In fact, they are hoping their parents take them there for festive celebrations.

“Mum, do you know that some people take fast food for school lunch,” my teenage girl, who attends a school in the area, tells me. She says that on the days they do not pack that, they pack food from a local quick-service outlet selling everything from cooked morning dishes to burgers.

It is the end of the week, and I am only {half-listening|

Keith Bennett III
Keith Bennett III

Certified fitness coach and nutritionist passionate about helping others achieve their health goals through sustainable lifestyle changes.